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Jimin is the brand ambassador for the jewelery product

Jimin is the brand ambassador for the jewelery product

'BTS' star Jimin is the brand ambassador for the luxury jewelery product. Recently, Tiffany & Co. chose this music star as the face of their product promotion in Asia. Last Thursday (March 2), the company introduced their new commercial spokesperson.

The K-pop star will reportedly appear in Tiffany's ad campaigns and participate in high-profile branding events under a deal with the company. Jimin was seen wearing several of the brand's 'lock' bracelets in a jewelry photo shoot this spring.

Commenting on this new direction, Jimin said, 'It is a great honor to partner with Tiffany, embodying the values of a brand that has a passion for design innovation and artistry.'

Jimin's full name is Park Ji-min. His involvement with luxury fashion brands is not new. Earlier this year, the 27-year-old singer signed a global campaign deal for Dior along with other members of the band 'BTS'.

Jimin is the second Korean recording artist to participate in a Tiffany ad campaign. Earlier, in 2021, Rose, a member of the popular K-pop girl band 'Black Pink', signed a contract with the brand.


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